Rays of Hope is a Section-21 (non-profit) and Public Benefit Organisation (PBO) which manages a large number of social outreach projects in Alexandra Township (Alex) in northern Johannesburg. The PBO aims to enable individuals and families to improve all aspects of their lives, thereby creating a lasting impact on the broader Alex residential community.
Rays of Hope started operating with one project in 1991 and has grown to a network of seven community-based projects, focusing on education, orphaned & vulnerable children, and work readiness. Over 2,600 people are impacted in total. As such, the organisation is hands-on in Alex, having developed close relationships with community leaders, the police, high schools, the Alexandra Clinic and the Department of Social Development, which has enabled it to leverage appropriate assistance when available and necessary.
These principles are general rules and guidelines, intended to be enduring and seldom amended, that are used to govern and guide the way in which Rays of Hope sets about fulfilling its mission.
1. Rays of Hope is founded on Christian principles
Rays of Hope (RoH) was founded by, and operates in partnership with, Rosebank Union Church (RUC).
2. Hand up instead of hand out
RoH does not believe in the practice of providing continuous hand outs, which does not uplift, but creates dependency. The organisation is more concerned with upliftment in an empowering and lasting manner. Hand outs are managed carefully and are reserved for crisis situations in order that a dependency situation is not created.
3. Narrow geographical reach, but a deep lasting impact
To make a deep, lasting impact, RoH has selected the Alex Township, in the north of Johannesburg, as the focal area. The objective is to provide a deeper, long-lasting impact over a small area rather than a lesser impact over a large area.
4. Coordination of projects to achieve holistic impact
RoH’s purpose is to coordinate, support and manage multiple projects that achieve deep lasting impact and will result in significant change across the community pillars of need: health, primary crime-prevention, education and economic independence in Alex.
5. Financial accountability
The organisation and the people that work for RoH are fully accountable to its donors and sponsors for the responsible use of resources in maximising the benefits to the community of Alex and achieving the specific goals of each project.
6. Embedded in the community
RoH aims to become embedded into the fabric of the community of Alex and be seen as a member rather than an outside entity. This is done through partnering and building relationships with other community based organisations. These include the police, health care and educational groups.
7. Sustainable interventions
RoH positions tools, structures and people from the community within the projects to ensure stability and endurance beyond the life of RoH as long as the need for support exists.
8. Measurable change
Each project is equipped to measure successes and identify failures. Plans, goals and achievements are documented so that they can be reviewed. Successes are replicated and less successful initiatives are improved based on lessons learnt. The ultimate measure of success is the dissolution of a project because the goals of that project are fully met and the related needs in the community are no longer present.
Rays of Hope is registered as a Section 21 Company (registration no. 063 389 NPO) and as a Public Benefit Organisation (PBO) / Section 18A (registration no. 9300 26797 PBO).
Board Of Directors
Rays of Hope is governed by an active Board of Directors that meet five times a year.
Sihle Mooi – Executive Director
Keith Small – Board Member
Chris Murray – Board Member
John Shuttleworth – Chairperson
Lydia Tshabalala – Board Member
Tim Vermaak – Board Member
Gareth Tudor- Board Member
Johan du Toit – Board Member
Tanya Cairns – Board Member
Sihle Mooi – CEO
Sandy Chapman – Financial Manager
Tracey Peppler – Business Relationship Specialist
Trish Lockwood – Programme
Louise Cameron – Education
Bertha Muchadeyi – Orphaned and Vulnerable Programmes Manager